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品牌动态

夺奖无数的滋源,在靠什么领跑中国洗护市场?

2020-08-17

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打造爆款抢占市场

覆盖式营销引爆销量

 

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在直播的风口之下,滋源更是联合李佳琦、薇娅等头部大V与黄圣依、李静、张继科、陈赫、曹颖等艺人直播带货,引爆销量,领跑618等营销活动。据悉,在李佳琦直播间,滋源冰淇淋洗发水3分钟内35000多套售罄;薇娅直播间内,12000套滋源生姜强根健发洗头水3分钟内被抢空。 

   

ZAILIANHETOUBUDAREN、MINGXINGJINXINGQUANPINGTAIZHIBODETONGSHI,ZIYUANHAITONGBUJINXINGLEDUOYUANHUADENEIRONGZHONGCAO,QUANMIANFUGAIWEIXIN、XIAOHONGSHU、TAOBAOZHIBO、DOUYINDENGZHULIUSHEJIAOPINGTAI,SHIXIANLEKEGUANDECHANPINXIAOSHOUZHUANHUA,GENGJINYIBUTISHENGLEPINPAISHENGLIANG。 ZIYUANDEQUANFUGAISHIYINGXIAOHAITIXIANYUQIZAITENGXUNCHAOJIOUXIANGJU《NISHIWODEMINGZHONGZHUDING》LIDEGUANGGAOZHIRU,JUXI,GAIOUXIANGJUDEBOFANGLIANGMUQIANYIDADAO20YI!ZHEIZHONGTILIANGDECHUANBO,RANGZIYUANPINPAISHOUHUOLEGENGWEIGUANGFANCHIJIUDEPUGUANG!

  

  

线上线下融合

滋源新零售引爆终端

 

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ZHEIZHONG“DUQUDINGZHI”GUIHUA,WEIZIYUANDEXIANSHANGXIANXIAQUANQUDAOBUJUYUFAZHANDIANDINGLEJICHU。 ZIYUANDEXINGYELINGPAOXINGBIANTIXIANZAICI,CONGCHANPINCHUANGXIN,DAOYINGXIAOGUIMO,ZAIDAOQUDAOBUJU,ZIYUANDOUYOURENYOUYU,DOUTIXIANCHULEQIANGDAPINPAIGAIYOUDESHILI!XIANGXINWEILAI,ZIYUANHUIWEIZHONGGUOXIHUSHICHANGZHURUGENGDUOXINXUEYE!

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